Saturday, March 21, 2009
Product of the Day: Cod gum
The gum is produced in the conventional manner and then coated with the cod enzymes and finally glazed. It contains sweeteners but no sugar.
Iceland, whose banks are in a heap of trouble, has one thing it can count on, at least for a while—fish entrails. It turns out that the enzymes in them are good for all sorts of things, including your teeth. So the Icelandic company Zymetech is about to launch cod gum, initially for soldiers who can't brush and floss.
The company's CEO Dr. Jón Bragi Bjarnason "expects the American and Australian Defense Ministries to start using the gum this year and then it will also become available on the public market, both in Iceland and abroad."
Breath mints are sure to follow.